WINOL Bulletin Debrief 3rd November

Website: last week 445 unique IPs 4334 page views, this week 512 IPs 4415 views.

The figures are always increasing – going in the right direction, just need to boost it now.

Pimp my room got quite a lot of views. Social media did really well this week – best we’ve had so far.

Website pretty well organised – but a bad idea to have slider on top, gets in way of news and looks a bit messy. Good quality of pictures; depth of field, layers in post production, typography is right differentiate between san serif and serif, default is not what we want, it tells you something, don’t decorate communicate, a professional standard. We used the WinchXtra photo as a template for continuity in the other graphics – this is for house style. There needs to be a much clearer idea right through to the title. WINOL has now set a visual standard and we cannot dip below this.

Football cancellations graphic was very strong last year – we need to develop this.

Features – must be done on infinity now, masking etc. People’s faces are the most interesting thing to humans; emotion is in the eyes. Main job is to tell a story. Visually led in features with video and still.

Food needs to be presenter led but visually very good.

No social media in sport – local fans should come to WINOL for their updates league positions etc, we should be the first place to go

Bulletin: Great to get on the day, shows value of contacts, Tom quick turnaround, archive, arrest charge then sentence

Bracken: Bit wordy but news peg keeping it fresh with now, good partial quote. Detail is the enemy. Legal danger of privacy with GVs but dealt with well, cutaways could be more inventive, bureaucrat rooms echo, good grabs heads, quote goldmine

Lauren: No panning GV, too much expo, your voice should be facts, quotes in their voice

Hattie: No I spoke to, sound mix wrong, framing wrong sound bad but good grabs to have, not much point to Sean Woodward interview provided fact not quote, fighting focus in front of window

Lloyds: Camera wrong on in studio, good content

Flood: Walking PTC – stop at point then deliver killer line, stopped too soon

Work on pronunciation Brooke, needs a throw forward at the end

Stephen: Dull pic Stoneham park to start, it’s a nightmare quote here, cut walk out shot quicker, pull focus

Expo talk over: Cutaways. Sequence. Graphics. Pull focus

Sport: stand up?

Swell music in gallery over end sign off – production need to do this this week

WINOL Bulletin Debrief 3rd November